The best site to create an online store 2024
The best site to create an online store is the site that will have many users, especially at the present time. Entering the world of e-commerce is not an easy matter, and before entering it, you need to collect a lot of information so that everything goes well and you can achieve the successes you want, because opening an online store requires many important criteria so that your plan and business project do not fail at the beginning
Therefore, in this article, we will present everything related to online stores and what are the sites for creating online stores and what are the criteria on which you choose the site for creating an online store, and how do you know that your store is successful and will achieve its goal in the future, and also what is the best site for creating an online store, and what is the company “ afftutors.com” and how will it help you.
What are the sites for creating online stores?
Online stores are websites that help in online commerce and publishing products for merchants and affiliate marketers as well. These websites are interested in providing facilities for merchants and users, including:
- Displaying products in an organized and clear manner is also done through what is called “landing pages.” Landing pages are a page specific to the product that displays all the information, price, and images related to the product. This makes displaying the product to the customer easier.
- Some sites process and organize financial transactions. This includes receiving the customer’s payment data and credit card, verifying the card and the amount on the customer’s card, and also being responsible for authorizing the transaction to the banks and requesting permission to complete it, completing the payment process with the customer and that the amount has arrived from the bank to the store, and sending a notification to the customer confirming the required payment process.
- These sites manage inventory by telling the user how much of the product is in stock, and sending notifications if the product is close to running out, or if it has already run out of stock, making it easier to track and replenish quantities.
- E-commerce sites provide the user with various and different payment methods, which opens up a greater scope for obtaining more consumers because each person will find the payment method that suits him and will not be hindered by this problem that may exist in some cases.
- The user can monitor his sales continuously through these sites that help in collecting data and reports on all the operations carried out by the merchant, thus making it easy to monitor sales in terms of their numbers, the profits resulting from them, and everything related to them. This also helps those who prepare monthly reports.
- Websites and online stores also help in managing orders in terms of shipping and order data such as address, phone number, and everything related to the order, as well as following up on the receiving process with the customer and returns.
Criteria for choosing the best site to create a professional online store
To choose a professional online store creation site, you must know what criteria you should choose based on, which will guarantee you a professional and successful online store. These criteria are:
- You should make sure that the site is easy to use and does not suffer from many malfunctions and problems, and that it is updated in a simple and easy way so that your business is not disrupted later on significantly and for long periods.
- The website should have a simple design so that the customer can interact with it, understand it, and complete purchases easily and without obstacles. The website should have many beautiful templates so that you can design your store in a way that suits your brand and the products you sell.
- Make sure that there are multiple payment options such as credit cards, bank transfers, other electronic payment options and cash on delivery as well; because this may hinder many purchases due to the customer’s inability to pay the required amount due to the lack of payment options. Make sure that all or most of the payment options are available on the site and will be available in your online store.
- One of the important criteria is the security of your site in terms of protecting customer data and protecting your details, such as your data and your store data, as well as sales and inventory details, product details that you have uploaded to the site, and other details that could harm you if you are not sufficiently secure; therefore, it is important to make sure that the site provides you with all means of protection and security for you and your customers.
- Hosting is the foundation of any website, so hosting must be reliable because the performance of the site will greatly affect customers and their interaction with the site.
- The site should be integrated and linked with all the tools. What is meant by tools is marketing tools such as email marketing that allows you to contact customers via email with new products or offers, pay-per-click ads such as Google and Facebook ads, search engine optimization, all social media, promotional programs. This is to help you reach your store to customers. The site should be linked to all these tools to make marketing your store and products easier.
- The site should provide you with analytics and reports that you can refer to from time to time to study your progress and sales, and inventory and shipping management should be accurate and equipped with many options to ensure that you do not lose customers due to shipping problems or suddenly running out of quantities after the customer orders.
- Make sure that the shopping cart feature is available to make it easier for customers. If the customer buys each product separately, organizing the purchase process will be difficult and tiring, and the customer may not complete the purchase process due to the effort expended in buying everything he needs, especially if he intends to buy a lot of products.
- Having a control panel is also very important for you to follow up on your products, your inventory, everything you have available, and your sales. This panel not only facilitates your movements, but it also facilitates the reports that you will do from time to time because everything is clearly in front of you.
Read also: On-Page SEO in 10 Steps
Characteristics of a successful online store
When you finish choosing and creating your online store, there are some features that ensure that your online store is professional and successful and that you are now ready to start your own business without worry or any problems. We will now mention these features that you should keep in mind:
- Your store must be compatible with all devices, whether computers or phones, of all types and companies, so that it is easy for everyone to access it without obstacles.
- The store is in modern programming languages, which helps you improve the performance of your store and make it easier to deal with. The modern programming language helps you develop interfaces continuously and permanently, flexible and advanced integration with all modern means, and expansion from time to time. It is also compatible with all modern technologies and will not make it difficult for you to keep up with innovations.
- The store should have multiple pages and options that the customer can navigate between, which should be clear and allow him to obtain all the complete information and details.
- The store font should be clear and easy for the customer to read. The font should not be too small or too large to make the customer feel uncomfortable, or the font should be in colors that are uncomfortable for the eye.
- The store design is distinctive and advanced, and it is a luxurious and elegant design, which attracts customers to deal with the store permanently because of their acceptance of it and its special design.
- A strong and clear logo for the store that expresses the business activity, the name of the store, or the type of products that the store displays. It is best for the logo to be comprehensive and expressive of all of these things.
- The store should have a customer comment feature, which gives the customer the opportunity to evaluate, either through stars or through written comments. It is preferable if both are available, or written comments so that the customer has the opportunity to express his opinion in detail. This will not only make the customer feel that his opinions are important and respected, but it will also benefit the user by knowing the public’s comments and what improvements or changes he wants to make in the future plan, or if there are no negative comments and all the comments are positive, this will make you know which product has received people’s approval and perhaps larger quantities of it will be available; therefore, the store should have a comments feature.
- The store should be among the first search results, which means that this store will get many visits, in addition to the user knowing that he is walking on the required keywords well.
- The store distinguishes the products and divides them into separate sections. This makes it easier for the customer during the search process. If the customer finds it difficult to reach what he wants or a section that he knows will lead him to what he wants through it, he may leave the store entirely to go to another store that makes the search process easier for him. Make sure that your store distinguishes the products.
- There should be an explanatory page to introduce the store and the business (about us) so that the customer can easily identify the store and its owner. This makes him trust the store more and also makes him know whether this is what he requested and wants or not.
- The store provides the customer with means of communication with technical support or administrators.
- The store must be completely secure for customer data and internal data for products and sales, and must be secure for all details related to the store and purchase processes.
- The store provides the customer with the ability to search by name or code. It is preferable that the search feature is not by the exact and literal name of the product, but rather give the customer the freedom of expression – a little – to reach the product he needs.
- Multiple payment methods are available on the store. This makes the chances of purchasing greater because this makes the customer have all the payment options he will need.
- The store should provide a delivery service to every location. Delivery should not be limited to certain locations and neglect other areas. It is preferable for delivery to distant locations to be available because this increases the value of the store once consumers know that it delivers to distant locations.
- A quick and easy way to reach support, customers may face some problems and want to communicate with the store support to present the problem and reach a solution, the store must provide easy ways to reach support and not delay the response from the support team to the customer’s desire to communicate, this may make the problem worse in addition to the customer feeling uninterested and this may make him not deal with the store again and the store’s rating may be bad later.
- The images on the website should be of high quality, clear and show all the details of the product from the smallest point to the largest, because many customers need to see the details of the product from the images and do not want to order the product and then preview it. They need to make sure that the product is as they want it before they make the purchase.
- The return and exchange feature should be available and easy. There are some stores where the return and exchange feature is difficult and may not have existed in the first place. This may make the customer feel anxious about the store and not order from it for fear of not being able to return or exchange it if a problem occurs.
- Providing performance analysis tools for the store is a great strength of the store, as this is to track the store’s performance, sales, returns, and other details, and to know whether the store is performing as required or not, and if it needs modifications and what are the things that need modifications. All of these things are provided by analysis tools and affect the store to a very great extent.
Read also: How to open an online store 2024
The best site to create an online store
Many people may wonder about the best platform to create an online store, but there are many sites that you can create an online store through, and each has its own advantages. We will answer the question of the best site to open an online store with many options for you to choose from what you need and what suits you:
- WooCommerce platform : It is a distinctive platform that you can integrate with any WordPress site and provides the freedom to change themes and is easy to use.
- Big Commerce platform : This platform is one of the great options that you may need to create an online store. It deals with large quantities of products and provides all the necessary tools to improve search engines and make the store appear in the first results. It also provides accurate analyses and reports regarding your store and products.
- Shopify platform : It is one of the most popular platforms everywhere and in all countries because it is easy to use and provides many templates and designs that suit your business activity. It also makes it easy for you to add modifications and improvements without facing obstacles. It also helps in direct sales and linking to all social media platforms to facilitate the transfer of customer data from social media platforms to your store; therefore, many people go to it as their first choice.
- Magento platform : This platform has high and advanced capabilities in inventory management, and it is also distinguished in selling to foreign countries and supports many languages. It is very advanced and flexible, but dealing with this platform requires high technical expertise because it is not very easy to deal with, and beginners cannot deal with it easily.
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